Latin America is one of the world’s most attractive e-commerce markets. With more than 600 million inhabitants and an emerging digital economy, the region holds massive opportunity for international e-merchants aspiring for expansion.
But global merchants seeking to enter Latin America also face significant challenges, not the least of which is collecting payment.
In many parts of the world, international credit card networks are the go-to solution for online payments. In most Latin American countries, on the other hand, the credit card penetration rate still stands below 30 percent. By serving the Latin American market exclusively via these networks, you would effectively be addressing only a small part of the market.
If you’re planning to expand into Latin America, it’s vital to understand and adapt to the importance of local payment methods as alternatives to credit cards.
Worldline has delivered global payment solutions to large enterprises for more than 20 years. With a long-term presence in Latin America and significant expertise in these markets, we can help you effectively concur the challenges.
The various resources we offer on this page will teach you about the opportunities that key Latin American markets have to offer—and what your payments strategy must cover in order to enable you to take full advantage of them.
Dive deeper into e-commerce payments in Latin America, and start building the knowledge you need to craft a solid payments strategy for your business.
Future growth in e-commerce will come from emerging markets. Latin America is a prime target, but going to market here will require a different approach to payments. Learn what you need to know about Latin American alternative payment methods.